Defining the Future of Consumer Marketing

March 27-29, 2017 | Grand Hyatt New York | New York City

Tracks

Summit offers an unrivaled educational lineup. Choose a combination of seminars from these tracks covering the most important topics in retail marketing. View the full schedule here.

Track Number Track Name Description
Targeting Shopper Segments A Digital & E-Commerce Strategies (Wednesday & Thursday)

Learn the latest strategies and best practices for creating a "digital shelf" experience that keeps shoppers clicking for more. 

HOSTED BY: DataXu

Omnichannel Marketing B Collaboration (Wednesday Only)

Learn from new retailer and manufacturer collaborative efforts that are driving growth and ROI.

HOSTED BY: Great Northern Instore

Optimizing ROI C Insights to Activation (Wednesday Only)

Delve into the research and strategies that motivate shopper behavior and drive purchase decisions.

HOSTED BY: Crisp

 

Understanding the Shopper D Loyalty & Shopper-Centric Strategies (Thursday Only)

Explore how to gain and retain the loyalty of consumers and how to create effective strategies that put the shopper first.

HOSTED BY: Crisp

E Shopper Marketing Best Practices (Thursday Only)

Hear innovative and effective processes, practices and solutions that help reach and influence shoppers.

HOSTED BY: Great Northern Instore

Digitally Integrated Solutions G General Sessions (Wednesday & Thursday)

Big names, thought-provoking ideas, cutting-edge insights – that's what the general sessions are all about. Learn from some of the industry's most influential leaders as they address a standing-room-only crowd of eager listeners about their experiences executing shopper marketing best practices.

HOSTED BY: FCBRED

Activating Shopper Insights N Networking (Wednesday & Thursday)

Connect with colleagues and peers while you socialize and interact face-to-face with inspiring and influential industry leaders.

Sharing Best Practices S Symposiums (Tuesday Only)

These intensive, half-day workshops are designed to offer the deepest understanding of critical industry issues affecting brand marketers, retailers, agency professionals and solution providers.